For festivals, concerts, and fairs, windscreens are often used for basic branding and crowd control, but they can do so much more! Consider these ideas for your next event:
Massive Wayfinding Maps: Print a large-scale, color-coded map of the event grounds directly onto the windscreen at key intersections. At the entrance and at major junctions, a 50-foot section of fence becomes the map itself, clearly showing “You Are Here” and the locations of stages, food courts, restrooms, and first aid. Different zones can have windscreens of different colors for easy navigation (e.g., “Follow the blue fence to the Kids’ Zone”). Far more effective and visible than small signs or foldable paper maps, printed fence screen can reduce confusion and improve crowd flow.
The Ultimate Social Media Backdrop: Design sections of the windscreen specifically as interactive photo opportunities. You can create vibrant murals, funhouse-style graphics with spaces for people to insert their heads, or “Instagrammable” wings and patterns. Include the event’s hashtag directly in the design. Encourage user-generated social media content, and turn attendees into organic marketers for the event.
The Scavenger Hunt / Interactive Game: Turn printed fence screen into a giant game board for attendees. Hide numbers, letters, or symbols within the designs on windscreens throughout the event. Attendees get a “game card” at the entrance and must find all the symbols to spell a word and claim a small prize. Create a fun, interactive activity that encourages exploration of the entire event space and keeps attendees engaged throughout their time at the event.