Construction sites are not usually the most picturesque locations. They’re noisy, dusty and chaotic, and so not ideal for a photo shoot. However, that doesn’t mean you can’t market to people who live or work nearby. In fact, construction sites can be a great opportunity for you to connect with your target audience and generate awareness of your brand before the new store opens. That’s why many building codes now require construction contractors to use mandatory windscreens as part of their contract. A windscreen is essentially a barrier made from lightweight materials that prevents large amounts of dust from blowing around and getting into the air, while still allowing light and air to get through.
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